Hitting the right SEO Strategies is hard and time-consuming. To help you with this topic, here are 11 SEO strategies that you can apply on your website in just 15 minutes.
These strategies are super easy to apply and affect your rankings a lot, These strategies will help you rank higher in search engine rankings.
Let’s See These Super-Easy SEO Strategies
#1 Use short URLs
When I first started with
SEO, I’d use the first URL that popped into my head, and that led which was too long.
Today, I make sure to
only use short URLs, why?
Because all things being equal,
short URLs rank better than long URLs.
In fact, Backlinko analyzed one million Google search results and they discovered that short URLs rank best in Google.
#2 Use Amazon for keyword ideas.
Did you know that you could use Amazon for keyword research?
These keywords have high search volume and low competition, Well I know this is not an SEO technique but I highly recommend this.
Well, you can, here’s how:
- find a popular book
in your niche on Amazon.
- Next, check out the book’s table of contents.
- Each chapter is a potential topic or keyword idea.
- Finally, pop the chapter titles into your favorite keyword research tool to see if they get searched for on Google.
#3 Optimize Your Title Tag for CTR
I probably don’t need to tell you that you should include your target keyword in your title tag, but what you might not know is that you also wanna optimize your title tag for click-through rate.
Why two reasons:
First, when you improve your CTR, You get more traffic without needing high rankings.
For example, let’s say
that you rank number four for your target keyword.
If you double your CTR, you double your traffic.
Second, Google recently stated that they use CTR as a ranking signal, and this makes sense if you think about it.
If lots of people click on your result, it sends a clear message to Google that this page is a great result for this keyword, and they’ll give you a rankings boost.
Bottom line: Optimize your title tag not just for keywords, but for CTR too.
#4 Use Schema Markups or Rich Snippets
Schema Markups makes your search results look more pretty and more understandable to people what type of content you have in your article.
This increases Click Through Rate(CTR) which is one of the main ranking factors.
One of my Favorite Schema Markup is Review Schema markup, This helped me to double my CTR which increased my rankings. Here’s How you can add rich snippets on your blog.
Rich Snippets attracts people’s eyes and force people to click on your result. It’s an awesome way to increase your CTR.
#5 Use Title Tag Modifiers
Believe it or not, but most of your search engine traffic comes from very long,
very specific searches.
For example, someone searching
for a new pair of slippers
might search for something like this:-
“Best Blue Fluffy Slippers 10 1/2 size free Shipping”
As you might expect, insanely long keywords like this aren’t gonna show up in
any keyword research tool.
If they don’t show up in a tool, how can you possibly optimize around them?
It’s easy, just add modifiers to your title tag.
Some of my favorite title tag modifiers are:
- Current year,
- free shipping
So you wanna make your title
tags look something like this:-
“The Best Blue Fluffy Slippers of 2019 (Free Shipping)”
With a title tag like this, you’ll rank for your target keyword, fluffy slippers, and dozens of long-tail keywords too.
#6 Use keyword-rich URLs;
This is a simple one.
Whenever you create a URL for one of your pages, make sure it contains your target keyword.
For example, If you are writing a blog post on “Best Blue Fluffy Slippers”, Then Your URL should be like this:-
It is so simple.
#7 Remove Date from Your Blog
If Your blog is a year or 2 years old, you must remove the date from your blog because if your readers will read your old blog post and see the date, they most probably will leave your article which will increase your bounce-back rate.
This gives a clear signal to Google that your blog post does not have the content that the searcher wants.
#8 Delete underperforming pages.
A while back a webmaster trends analyst at Google said something very interesting:
Don’t create low quality and no value adds pages, we think that it’s a waste of resources.
The other thing is that you just won’t get quality traffic.
If you don’t get quality traffic, then why are you burning resources on it?
In other words, having lots of excess pages on your site is bad for SEO,
and that’s why I recommend deleting pages on your site
that doesn’t bring in any traffic.
Delete low-quality pages from your site.
You’re not getting any traffic anyway,
So you have nothing to lose by deleting them.
In fact, in my experience, deleting these pages can help your remaining
pages rank better in Google.
Wanna see something interesting?
An SEO agency in the UK recently ran an SEO experiment.
They created ten brand new website, all optimized around the same made up
Anyway, the 10 websites were all set up exactly the same way
except five of them had one major difference.
They contained outbound links to authority websites, and sure enough, the five sites with outbound links ranked above the sites
that didn’t have any.
Link out to authority websites in every piece of content that you publish.
# 10 Hack Wikipedia for keyword research.
Here’s another keyword research tip but this is very useful and my favorite.
Wikipedia is a keyword research gold mine.
Here’s the exact process that I use to find amazing keywords on Wikipedia.
Step one: Type in a topic or keyword into Wikipedia.
For example, if your site
publishes content about coffee, you’d wanna type coffee
into Wikipedia search.
Step number two is to look at other articles on Wikipedia that the Wikipedia article links to.
The anchor text of these links can be a great keyword or topic idea.
Steps 3:Look at the table of contents for that article.
These can also reveal amazing keyword ideas that would be hard to find otherwise.
#11 Update Old Content
Do you have a year old or more than a year old articles on your website, then updating that post regularly can increase your web traffic in a week only.
This same strategy is used by me which increased my traffic by 80%
I update or republish my old content on my site. This gives a clear signal to search engines that this website has updated his content with some extra quality content and is not outdated now.
You can also do this for your website’s content with no web traffic.
Once you updated your new article, share it on all the social media platforms, and tell your readers about the new update.
I hope you understood all the SEO strategies that I told in this article. These SEO strategies will help you rank within days and takes only 15 minutes to apply all of them on your site.