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Spotlight Interview With Darius Statum



Spotlight Interview With Darius Statum, Owner of Views Bar and Grill and Statéum Night Club

Please state your name, your position, and a bit of your Business.

Darius Statum, owner of Views Bar and Grill, and Statéum Night Club. Views Bar has been open for two years now. It’s a neighborhood bar with amazing food and a great atmosphere! Statéum is brand new! It’s a high-end night club in Mt. Clemens I’m basically bringing Vegas to Michigan!!!


How did the business start?

The business started when I had a long talk with my cousin Dennis Reed he owned the club in Downtown Detroit called 211. I was a Promotor at his club. He called me in the office and said: “cuz you have our grown this phase you can’t go higher it’s time for ownership.” At the time, I didn’t know how to take it because, believe me, Promotors make GREAT money.

Within the year everything changed deals I was getting I could get no more, I remembered the convo with my cousin and said this is why. It’s time to change gears! I had called Andre, and I need a building ASAP!! We got to work overnight! That Saturday, I went downtown to see my bro Brian and was like it’s our time!! Change your hat we up!! Bro was like it’s on, let’s meet Monday. I started a business with the people I came up the ranks with. Views are one of the best bars in the city!!


What are the challenges you met and how did you manage to cope up with these challenges and reach your current status?

In business, most definitely in the bar game, it’s always something! Dealing with staff and customers is always a challenge! If you believe in your brand, you want your customers to have the best experience! So we are on social media basically looking for reviews to make sure that we doing everything to come back and enjoy our product.


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Who influenced you in this industry and how did he/she influence you?

My influences would be all the owners that I came under from Dennis from 211 Kenny from PV Steve from the Key Club. Black Deon and Kenny from Opyum Mitch from Club Blue. Scott from Centre Park. My last one would my mentor Brian Kramer. He has helped me every step of the way, and I’m super thankful for him. All of was a super influence because they never closed the door on me anything I needed to know it was an open book!


How did you manage to market your business and compete with other agencies in your niche?

I honestly build within when it comes to marketing. I make my whole staff push the brand on all social media.


What Best Practice/s can you share to our startup readers?

Best practices would stay true to your self, belief in God, let him lead your way. Stay real and true to the ones that help and believe in your dreams. Always treat your staff with the highest respect. We depend on them to put food on our table.


List your Social Media and Web URLs

IG @deestate_views @viewsbar @stateumnights



Read more Spotlight Stories in The Weekly Trends magazine.

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